2012 Show Review
camexpo celebrates successful 10th anniversary show!
camexpo 2012 was vibrant showcase of the very best in complementary and natural healthcare products and services and it celebrated its tenth anniversary edition on 20-21 October with 5,492 total attendees.
Zoe Campbell, event manager of camexpo, is delighted with the results: “I would like to say a huge thank you to all of our exhibitors, visitors, speakers, and supporters, for making this year’s milestone anniversary show so very special. It was fantastic to be able to celebrate – not just ten years of camexpo – but the achievements and growth of the CAM industry as a whole – in such great company,”.
Thousands of dedicated practitioners, therapists, CAM students and health store buyers flocked to the show. Attendees benefited from incredible ‘show only’ savings on thousands of essential CAM purchases, plus an unrivalled opportunity to be kept up-to-date with all the latest research and developments by big name industry speakers and trainers in the show’s 22 free Keynote seminars (in two Revital-sponsored theatres), 33 free training and development sessions in its CThA Demo Theatre and CAM Stage Live!, new Hot Topic Discussion Desk zone, and 48 Taster Workshops (sponsored by Balens).
“camexpo 2012 was the first time we had ever exhibited and was an excellent experience. We more than achieved our target for booking appointments and the results were excellent. We’ve now re-booked again for 2013 and looking forward to becoming a regular at the show!”
Arfa, Successful Health Marketing
What was Hot for 2012
The Innovation Zone
camexpo saw some fantastic top products from some exciting new start-ups and boutique manufacturers who brought their innovative ranges and fresh thinking direct to the show floor.
“We have a huge customer base that visit us every year. We couldn’t not be there.”
Sarah, Natural by Nature Oils Ltd.
NEW! The Hot Topic
“camexpo is always outstanding – and is an absolute ‘must attend’ event for anyone involved in complementary medicine, integrative medicine and natural healthcare,” says Jayney Goddard, president of the CMA, who drew standing room only crowds to the show’s new Hot Topic Discussion Desk zone for her session on Saturday 20 October.
“This year – however – on camexpo’s 10th anniversary the organising team at Diversified UK pulled out all the stops and delivered a show that was truly exceptional in every respect. Every year I attend I always think that camexpo can’t possibly get any better – and am always proven to be totally wrong. I don’t know how they do it – but this show is truly incredible and here at The Complementary Medical Association we are proud to be involved.”
Awards
Best New CAM Product Award
Show highlights included the announcement of the winners of camexpo’s three prestigious annual awards, including the Best New CAM Product Award 2012, which was voted for by visitors to the show’s New Products Showcase on Saturday 20 October. The winner was MyChelle Dermaceuticals by Eterno Naturals.
“We’ve been non-stop this year – and sold lots of products. The show has had a great buzz and we’re delighted to have won this year’s Best New CAM Product Award,” says Nigel Barton, managing director of Eterno Naturals.
“I think the show’s fabulous! It’s very informative and great for networking. I came with a few exhibitors in mind but am very delighted to have found such a great choice of interesting new products and new avenues to explore.”
Lorraine McClellan, Therapist
The CAM Clinic of the Year Award
Another camexpo winner was CNHC registered nutritional therapist Catherine Jeans, co-owner (with Jackie Heffer-Cooke) of The Orange Grove Clinic in Norwich, which won the CAM Clinic of the Year Award 2012. The Award, sponsored by Viridian Nutrition, in association with The Nutri Centre, included £500 prize money, and was presented by The CMA’s president Jayney Goddard. The Award, which is now in its third year, was judged on the treatments offered, marketing, client testimonials, unique selling points and all round client experience. The final shortlist, drawn from over 50 entries from clinics all around the UK, also included The Perrymount Clinic in Haywards Heath, Sussex, and Fine Fettle in Bookham, Surrey.
The judging panel were impressed by the high quality of entries but singled out The Orange Grove Clinic for its distinctive approach and “fantastic client testimonials”, commenting: “The winning clinic not only offers a wide choice of therapies, it also offers a range of specialist fertility, pregnancy and post natal treatments, classes and courses; as well as catering for the health and wellbeing of its city.”
“Jackie and I created The Orange Grove Clinic to provide the people in our region with a nurturing and professional complementary centre, dedicated to integrated healthcare using a multi-therapy approach to ensure the best support for each and every client. This award is dedicated to our wonderful team of therapists and receptionists who have worked so hard to bring The Orange Grove Clinic to such prestigious recognition, just one year after opening,” says Catherine Jeans, co-owner of camexpo 2012’s winning CAM clinic.
Outstanding Achievement Award
The recipients of camexpo’s fourth annual, industry-voted CAM Outstanding Achievement Award were also a popular choice – particularly as they were accepting the honour for an unprecedented second year running. The winners Meghan Mari and Rachel Fairweather, directors and co-founders of the Jing Institute of Advanced Massage Training, enjoyed a standing ovation as they accepted the award from Diversified UK’s managing director Carsten Holm. Aside from winning an overwhelming majority of votes, many of Meghan Mari and Rachel Fairweathers’ legion of followers submitted glowing testimonials on their behalf, including the following by one anonymous supporter:
“Brilliant, passionate and so enthusiastic towards everyone who walks into their training rooms, my business wouldn’t be where it is now without their continued support.”
“For once in our lives we are without words! To receive the camexpo CAM Outstanding Achievement Award for the second year running is an incredible privilege and we feel absolutely thrilled and honoured,” commented Mari and Fairweather earlier this week. “Without a doubt, camexpo has become ‘the show’ in support of complementary therapies and we would like to thank the organisers for their whole hearted support of the massage profession and the wider CAM community.”
