Networking…all businesses can benefit from positive networking and as practitioners, it is essential to meet with other practitioners and professionals that may help you with your growing business.
Why Network?
As a self-employed complementary therapist it was essential for me to network and meet other practitioners and professionals when I was first starting out. I would say that a lot of opportunities that have come my way have been as a direct result of networking, and being introduced to the right people at the right time. This has allowed me to expand my business in ways that I had not thought possible when I first started working.
As a practitioner, be clear who you are targeting your services/products towards, and then make contact with local centres and support groups within the target market for your business. I have a keen interest in supporting carers, so I made contact with my local carers centre and from there, I attended regular events and made my name known within the local carers community. I have since been approached to attend many local events and provide massage and reflexology referred to me by the local carers centre.